MSI Designated As ‘Official Gaming Partner for 2019’ Beginning With ESL One Birmingham
ESL, the world’s largest esports company, today announced a partnership extension with MSI, which designates MSI as the Official Gaming Partner for three upcoming ESL One Powered by Intel® events in 2019, including ESL One Birmingham and ESL One Cologne. As a leader in the development of top-tier gaming products, MSI will sponsor these events with cutting-edge gaming hardware, owning the motherboards and graphic cards categories, and will work to captivate fans through engaging onsite activities.
“ESL aims to deliver the best possible experience to not only fans and players attending our events but also those watching online,” said Paul Brewer, SVP of Brand Partnerships at ESL North America. “MSI helps us to achieve both by highlighting the latest technology for professional gamers and creating unique experiences for attendees.”
Beginning with ESL One Birmingham, MSI will also revive its mystery box segment, where ESL talent will quiz two random audience members with fun esports trivia questions. Whoever answers these questions correctly will receive a “mystery box” prize, containing a reward provided by the MSI team. Prizes awarded last year included high-powered motherboards, graphics cards, and more.
"It has been amazing to partner with ESL throughout 2018. Our extended partnership in 2019 guarantees global players not only another year of world-class gaming events but also incredible gamer-driven innovations that will reshape their gaming experiences," said Sam Chern, MSI Marketing VP.