ESL Australia

TAKING AUSTRALIAN ESPORTS TO THE NEXT LEVEL

We are ESL: THE WORLD'S LARGEST ESPORTS COMPANY

Welcome to ESL Australia - local division of ESL, and the leaders in Australian esports. We offer services including end-to-end esports project management, live broadcast production, & brand partnerships.

We operate Australia's largest esports events, including the Intel® Extreme Masters, Melbourne Esports Open™, and the ESL Stage™ at PAX Arena. In 2019, we reached over 2 million Australian esports fans through our products, and in a blind survey* ranked highest amongst all tournament organisers when Australian gamers were asked "What companies come to mind when you think of esports."

Some of our clients include AAA publishers such as Activision Blizzard, Microsoft, Riot Games, Ubisoft, Wargaming and many more who we've worked with to deliver Australia’s best gaming events, exhibition stands, live video streams, brand activations, technical crew, and league products.

Our services - How can we help you?

ESPORTS Broadcast & PRODUCTION services

ESL Australia offers a wide range of live broadcast services, with unmatched experience in live gaming & esports content. Since 2014, our professional broadcast team have been producing, staffing, & managing broadcasts to all major online platforms & linear TV.
Some notable broadcasts include IEM Sydney (20 mil. unique viewers online), Melbourne Esports Open, the FFA E-League & more.

Our broadcast production services include:

  • Television productions
  • Online Streaming
  • Video Production
  • Viewership Analysis

brand Partnerships & activations

We can offer brands access to Australia's widest esports audience, with over 2 million unique viewers tuning into our national leagues & products.

Our social media channels are followed by tens of thousands of esports and games fans, and offer an opportunity to engage with a tech-savvy, hard-to-reach market.

Opportunities available now include:

  • Product placement​
  • Branded tournaments​
  • Social Media Campaigns
  • Influencer Engagement

ESPORTS & GAMING event staffing & PROJECT management

Our team of expert staff know gaming. Whether you're after a solution to staff a 2 hour activation, or a month-long national program, we have the resources to help you succeed.
In 2019, ESL provided staffing for over 60% of publisher booths on the PAX Australia main showfloor, and end-to-end booth management for a number of major activations including Xbox, Red Bull Omen, Logitech, and Plantronics.

What we can do to help your event:

  • End-To-End Project Planning
  • Product Launches
  • Venue Sourcing & Management
  • Expert Staffing

WHO WE'VE WORKEd WITH:

How can we help you with your project ?
  • Broadcast your event
  • Activate your brand
  • Develop your esports product
  • Reach new audiences

our team

The ESL Australia esports team

Start your career at ESL

Vacant positions

We are already 500+ employees in 6 continents and you can be one of them and take the next step on the ladder of esport, where everybody can be somebody. Join our team now!

Get in Touch

Australian Office - ESL Studios Sydney

Contact

Graeme DuToit

Graeme Du Toit

Josh Inman

Josh Inman

Alex Blaikie

*Survey, conducted on Reddit targeting Australian gamers, 2019. 110 responses. For more news, visit our press & media page here.